By now all of us have seen The Dress. The froth that the internet has created over this piece of apparel has been unprecedented. Some are exhausted by the of it, and some are still caught up in the mystery.
I ask you to consider if the furor over this chromatically confusing costume belies a more sinister agenda?
What we know so far
To some, the dress appears to be white and gold, to others blue and black. Some, while returning to confirm their assumptions have been dumbstruck to find that the colors have changed since they have last gazed upon it.
Many have even suggested that the deep concentration over the nature of the dress is inducing madness. While reviewing this matter I can confirm that those who post about it are in fact, deeply disturbed.
What it means
Students of weird literature and fans of True Detective will immediately recognize this kerfuffle for what it truly is, a dark and dangerous calling card for a malevolent entity bent on the destruction of mankind.
The book The King in Yellow is an anthology of several tales revolving around a play that drives those who read it insane. In this dress, we see similar signs, the passion over the subject, the otherworldly changing nature of its appearance and the cries of confusion and gnashing of teeth of those who participate in trying to divine the truth of the matter.
To those that perceive gold, it is clear that they understand that the King in Yellow comes and that this is the physical reality of our world. White and gold represent purity and value. The purity lures us by invoking a false innocence and gold strikes at the greed in our souls. Gold at its heart is yellow and even without the multitude of signs it is clear that this was sent to us that we may understand and despair.
Those that see blue and black have already been driven mad, for they see the other side. The blue of decay and the black of the forthcoming death. I wish I had words of comfort for those poor individuals, but it is too late, you have been drawn in by the King and soon shall experience his embrace.
What shall we do
It may already be too late, but the only remedy that can be prescribed would be to stop speaking of the dress. If we suppress the desire to add images of the book of faces and cease the whippoorwill like twittering then just maybe we can seal the gate and save ourselves. Collectively we may still have some power. In the meantime, read a book, hug your children and put on a brave face for the oncoming storm.